Tag: signagedesign

Sign Artist Draws Repeat Customers, Installing Business Signs With “PACE”


In Sign Artist’s early days, we developed a model of operation we called “PACE.” It’s an efficient and effective strategy to keep clients happy, as we fabricate and install their commercial signage. We’ve stuck by it ever since:

P roductivity: We create and install great signs, that turn heads and generate business
A daptability:  We work flexibly with each unique client and project
C reativity: We blend striking designs with distinctive materials to make signs that inspire
E fficiency: We value clear communication and goals, reliable turn-around, high quality and clean installation

   
Yes, at Sign Artist, we “PACE” ourselves with these values and goals. The end result is loyal customers who turn to us time and again. For example, Drive Train Services in Bensenville, Illinois is a repeat customer, who benefits from a Sign Artist original Covid A-frame sign, vinyl application exterior directional signs, large exterior acrylic business signs mounted on brick, and dock signs.

Latsko Enterprises contracted Sign Artist for 200-plus interior and exterior signs for its Clark and Diversey high-rise residential property, including: ADA Braille directional signs; 3-dimensional, LED-illuminated entryway address numbers; brushed bronze, branded intercom panel; and framed evacuation map.

   

Sandburg Village in Chicago is a repeat Sign Artist customer, asking for several fabrication/install sessions for vinyl directional signs.
   

Chicago Cred asked Sign Artist for a cityscape wall mural, and is now asking for office nameplates.

Granite Transformations is a regional business, that has benefited from Sign Artist retractable signs and vehicle graphics.

retractable banners    logo window perf on work van
The DUMP furniture store in Deerfield, IL, asked Sign Artist to install a large, illuminated channel letter sign for its showroom, and an applied vinyl mission statement that covered a full wall, 20 feet above the floor. Our studio was asked to return, to apply more text to an interior showroom wall.
Cut vinyl at furniture store    Back-Lit sign at the DUMP furniture
Integrity Exteriors
has returned time and again, for a Sign Artist banner and to apply company branding to its fleet of vehicles.     integrity graphics
Elmhurst University in Elmhurst and University of Illinois in Chicago are also repeat customers, returning to Sign Artist for an array of sign needs, such as monuments, directories/maps, wall murals, vehicle graphics, 3-dimensional acrylic letters, brushed bronze plaques, and more.

   
Elmhurst Auto Care: After fabricating and installing new sign panels and a message center in an exterior pylon sign for this customer, we designed and provided business gift certificates and business cards.
Pole Sign
Often, customers approach Sign Artist with one or two sign needs. After having a great experience with our team, and seeing the professional, striking results in their newly-installed signs, customers get creative and return with a full basket of branding and signage needs. Signs of all kinds are a great way for businesses to get their message across, and attract new customers! How might we help you?

Need Fresh Covid Signs?

It’s hard to believe that it’s time for a second generation of Covid business signs, but truly — the signs we’re seeing out in our Covid-era world are looking weary. Do you have a special safety message to convey? An announcement that you’re open and serving curbside? Special directionals for your employees or clients? Whatever your need, Sign Artist has pre-designed Covid signs.  We are ready to add your brand. We also have our graphic designer/fine artist on staff, who is happy to work with you to design a look all your own.

 

It’s a tough and troubling time for us all. Keeping a business up and running is courageous! We believe that calls for heroic signage. Let us brighten your day by printing your Covid signs in eye-catching colors, and giving them a unique twist for your business. To keep our own crew safe, Sign Artist incorporated its custom mask design, company colors and logo, to ask our visitors to don this essential item.

What are your needs? Browse our gallery of Covid signs, or contact us with your own unique vision for commercial signage. Wall signs, window and door graphics, floor wraps: all will get your message across in a vivid, compelling way. Let’s weather this time with some good design, and invite others to keep safe and well, too.

 

Great Northern Instore Signs

Sign Artist was exited to provide Great Northern Instore with new acrylic and cabinet signs.

Great Northern Instore acrylic dimensional letters on a brick building
Custom dimensional letters pop on the Great Northern building.

Sign Artist turned the Great Northern logo into an acrylic dimensional letter sign. We also created a new cabinet sign, showcasing the logo in a different way.

Great Northern Instore cabinet sign on exterior wall
New Cabinet sign on the Great Northern building.
cabinet sign with Great Northern Instore panels
Sign Artist fabricated new panels for a lighted cabinet sign featuring the logo and building number.

Sign Artist Tip: Many lighted cabinet signs are able to be updated with new panels every few years, so be sure to keep your lit signage looking up-to-date! Contact us to learn more.

Great Northern Instore cabinet sign lit up.
Cabinet sign illuminated!

It’s In The Details: ADA Signs

ADA compliant library meeting room signs.
Elmhurst Public Library welcomes people with disabilities by using ADA signage.

ADA Signage is important to extend accessibility to employees and clients with disabilities. Sign Artist is able to provide custom, unique, and attractive ADA-compliant wayfinding, suite numbers, and restroom and stairway signs. Contact the Sign Artist team to create signs that will make your business or office space easier to navigate for everyone.

Suite sign with ADA compliant braille text.
Braille text extends readability for the visually impaired in this suite sign.
ADA compliant custodial sign
Accessibility must be taken into account for all signage situations.

Banners and Banner Stands

Not every sign has to be forever! Sign Artist can provide your business with temporary signage like large format banners and pop-up banner stands.

Banner for Quick Service Auto Care

High resolution printing and a fresh design from Sign Artist’s graphic designer makes this banner stand out.

Pop up banner stands with Granite Transformations brand

Great for events and short term displays at trade shows and conventions, pop-up banner stands are a portable and highly visible way to get your message across.

Contact the Sign Artist team to get your temporary signage needs solved!

Choosing Sign Fonts

So many fonts, and so many unique choices! A business owner in the process of choosing a new sign may find themselves overwhelmed with available options. Sign Artist wants to share some tips on how to chose typefaces that are appealing, but also legible.

Law office sign on brown wall
University sign on red wall
The wall colors make these silver signs pop!

Fonts that work well in print may not always lead to readability on a large scale. Very thin fonts, or fonts with large stylized flourishes, will be difficult for many people to read.

Some of the most stylized fonts available on the internet are from places like 1001fonts.com. Many of these free fonts are so textured or complicated that they do not lend themselves easily to legibility. To create a professional sign for your business, Sign Artist advises owners to proceed with caution when choosing free fonts.

Hard to read fonts
Try reading these while driving down the highway…

Sign Artist’s font advice? Stick with the classics. A font like Century Gothic or Garamond can easily be just as exciting if stylized with color and texture.

Century Gothic and Garamond fonts
Century Gothic and Garamond are both fonts that are easy to read on signage.

After all, the most fun type of sign is the sign that can be read by everybody!

Ice Cream shop font
A simple font with fun colors and mascot!

Privacy, Please! Frosted Glass is a Solution.

This week, the Sign Artist team customized the entrance to Grant Consulting Group’s Chicago office with precision cut lettering and 3M frosted privacy film. The graphics provide brand identity. Privacy film is a great choice for buildings with interior windows because it looks like etched glass. Different degrees of frosted glass are available. It’s a professional look for visitors, and provides privacy and light to employees.